Watch a video of a vintage GEICO commercial, then uncover and identify the following implicit rhetorical elements in like: What is the intended audience 

Watch a video of a vintage GEICO commercial, then uncover and identify the following implicit rhetorical elements in like: What is the intended audience

For this assignment, I want you to watch a video of a vintage GEICO commercial, then uncover and identify the following implicit rhetorical elements in it.  Pay close attention to what you see and hear in the ad, as everything in any ad works to further its purposes:
What is the intended audience?
What are the ad’s purposes?
What assumptions about the world undergird this ad?
Type up your responses, save your file, and attach it here by 12:30 p.m. on Thursday, 9/6. This IWA will be scored according to the fullness of your responses.

Answer preview for Watch a video of a vintage GEICO commercial, then uncover and identify the following implicit rhetorical elements in like: What is the intended audience

Watch a video of a vintage GEICO commercial, then uncover and identify the following implicit rhetorical elements in like What is the intended audience 

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