Answer the questions on personalisation in retail.

Answer the questions on personalisation in retail.

Answer the following questions:
Question 1: LO1
Critically discuss the key trends, advantages and disadvantages of managing virtual business in the global environment.
Discuss the importance of technology and it impacts on businesses such as ASOS, Birchbox, SaksFifthAvenue or Very etc in the above case scenario.
Question 2: LO4
Compare and contrast Situation and SWOT analysis. Perform a situation analysis for any one business in the above cases focussing on personalisation.
Question 3: LO2
Critically evaluate emerging digital business models and challenges associated with information security threats and ethics in general. Perform a critical analysis with respect to the case study scenario.
Question 4: LO3
Critically evaluate the importance of new collaborative relationships and strategic alliances through digital technology for implementing personalisation.
Question 5: LO5
Compare and contrast digital business and e-commerce. What are the E-Commerce principles and discuss how they could be applied to digital businesses?

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Emerging Business models

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