3 Questions on marketing

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Describe the selection procedure used for selecting the right person for a particular job opening. (20 marks)

Give an example of a real company’s selection process (13 marks)

Question 2 /300 words: (33 marks)

Identify a famous shopping center in your country and describe why it is so popular? (20 marks)

What are the drawbacks of locating a small business in that shopping center? (13 marks)

Question 3/ 350 words: (34 marks)

What is franchising? (14 marks)

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